Rates reviewed 2026, confirmed at booking

Advertise on Gabz-FM

Reported reaching 80% of Botswana’s population, on Gabz-FM, an urban contemporary station broadcasting nationally from Gaborone.

Get a Gabz-FM quote See rates

Gabz-FMUrban contemporary radio, Botswana

At a glance

Reported by the station. Confirmed against current availability at booking.

Reported daily listeners164,000

Reported population reachAround 80% of Botswana

Core audienceAdults 25 to 45, graduates and professionals earning above P10,000

CoverageNational network spanning Gaborone, Francistown and Maun

National reach from a single urban-contemporary station

Gabz-FM’s national transmitter network means a single placement reaches across most of Botswana’s population, aimed at a graduate, professional audience rather than a general mass market.

Why book through RadioBranding

The same three reasons that hold on every station page on this site.

Real stations, current rates

Every station on this page is a real, currently broadcasting outlet. Rates are confirmed against today’s availability, not an old card.

One team, brief to proof

The same team plans your spot mix, books the station and chases proof of posting, so nothing falls between two agencies.

No hidden fees

What you are quoted is what you pay. Any government tax or surcharge is called out before you confirm, never added after.

Packages

Starting points. Every campaign is quoted to your dates, spot mix and budget.

Get a quote

Recorded spot, breakfast

6am to 10am, weekday.

Recorded spot, daytime

10am to 2pm, weekday.

Recorded spot, afternoon drive

2pm to 6pm, weekday.

Recorded spot, off-peak

6pm to 6am.

Live read, breakfast

Read live by the breakfast presenter.

5-minute interview

Studio interview during the breakfast show.

Outside broadcast

A 2-hour outside broadcast, Gaborone only.

How your campaign gets booked

The same process for every station on this site, from brief to proof of posting.

Start a brief

Send your brief

Step 1

Tell us the station, dates, spot mix and budget. We confirm back within one business day.

Confirm creative

Step 2

Send finished audio, or ask for in-house production. Standard spec is 30 seconds, MP3 or WAV at 44.1kHz.

Campaign airs

Step 3

Your spots run across the agreed dayparts, on the schedule confirmed at booking.

Proof of posting

Step 4

Run logs confirming every spot aired as booked are delivered within 7 working days of flight start.

Guaranteed delivery

Step 5

Any spot that does not air as scheduled is re-delivered at no extra cost.

More stations in Gaborone

Compare formats and rates before you book.

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Reported as Botswana’s highest-share commercial FM station, on Duma FM, a talk and music station in English and Setswana.

Radio Advertising in Duma FM

Gabz-FM, answered

How is pricing handled?

On enquiry, per package and daypart.

Can campaigns be amplified on social?

Yes, the station offers social amplification across Facebook, Instagram, X and TikTok as an add-on.

What if a spot is missed?

Missed spots are re-delivered at no extra cost, with proof of posting within 7 working days.

Something specific to your campaign?Talk to a planner

Get your Gabz-FM plan.

Send your dates, budget and creative status. You get back a quoted plan against current availability.

WhatsApp Us or call +971 55 468 7667