Beirut in short
How the radio landscape is shaped, and what that means for a plan.
A market that speaks in more than one language at once
Greater Beirut holds around 2.4 million people, close to half of Lebanon's population, in a city where genuine multilingualism isn't the exception, most Beirutis move between Arabic, French and English within the same conversation, and a lot of advertising here reflects that mixed register directly rather than picking one language and translating. The city's finance and banking sector has historically anchored its economy, though Lebanon's currency collapse since 2019 has reshaped what campaigns here actually need to say about price and value. Traffic and vehicle pollution are a known daily reality, which keeps radio's in-car reach relevant regardless of the wider economic picture.
Formats available in Beirut
The same four formats everywhere we plan. Availability is confirmed per station and campaign period.
Plan my formats
Recorded spot or jingle
Fifteen, twenty or thirty seconds, scheduled across the dayparts that match your audience.
Presenter mention
Read inside the programme by the presenter that audience already listens to.
Time check or feature
A fixed position in the day: the time check, the traffic report, the weather.
Programme sponsorship
Sponsor billing across a show for a defined period, with included spots and sponsor lines.
Match the goal to the format
A shortcut for narrowing the choice before you speak to anyone.
| Goal | Recommended format | Why |
|---|---|---|
| Launching a brand or a store | Recorded spot | Repetition builds recall, and a spot is what you can afford to repeat |
| Something that needs explaining | Presenter mention | A trusted voice can take thirty seconds to make a case a jingle cannot |
| An offer running for a fortnight | Spot burst across dayparts | Weight inside the window, then it stops cleanly |
| A long association, not a burst | Programme sponsorship | The audience attaches you to a show they chose |
Radio stations in Beirut
Real stations with published packages. Every campaign is quoted against current availability.
Beirut radio advertising, answered
Which radio stations can I advertise on in Beirut?
Stations listed for Beirut, Lebanon include Light FM 90.5 & 90.7. The final shortlist is confirmed against availability for your campaign dates.
How are radio advertising rates in Beirut quoted?
Per station, spot length, time band and number of broadcasts for your campaign period. Rates are confirmed at booking rather than taken from an old rate card.
How do I get a radio advertising plan for Beirut?
Send the audience you want to reach, your dates and a budget range. You get back a station shortlist with time bands, formats and quoted rates within one business day.
Get your Beirut station plan.
Send the audience, the languages you need, your dates and a budget range. You get back a station shortlist with time bands, formats and current quoted rates.