RadioBranding
Rates reviewed 2026, confirmed at booking

Advertise on Humber Wave Radio (106.9FM)

A 28-plays-a-week package is available on enquiry, on Humber Wave Radio, a community station covering Hull, Beverley, East Yorkshire and North Lincolnshire.

Humber Wave Radio
Humber Wave RadioCommunity radio, Hull and the Humber region

At a glance

Reported by the station. Confirmed against current availability at booking.

Reported coverage390,000+ people, around 200,000 households
Working-age share62% of the audience, around 242,000 potential customers
DistributionFM, DAB and online via TuneIn, Radioplayer, Nation Player and Alexa
BackgroundLaunched to restore local programming after Viking FM closed and KCFM was acquired

Local programming that filled a real gap in the market

Humber Wave launched specifically to restore local radio to Hull and the Humber region after two other local stations closed or were acquired, giving it a genuine local-news role the bigger networks don’t fill here.

Why book through RadioBranding

The same three reasons that hold on every station page on this site.

Real stations, current rates

Every station on this page is a real, currently broadcasting outlet. Rates are confirmed against today’s availability, not an old card.

One team, brief to proof

The same team plans your spot mix, books the station and chases proof of posting, so nothing falls between two agencies.

No hidden fees

What you are quoted is what you pay. Any government tax or surcharge is called out before you confirm, never added after.

Packages

Starting points. Every campaign is quoted to your dates, spot mix and budget.

Get a quote
28 plays a week package

28 plays a week

40-second spots, 7am to 7pm, 4 spots daily across 7 days.

How your campaign gets booked

The same process for every station on this site, from brief to proof of posting.

Start a brief

Send your brief

Step 1

Tell us the station, dates, spot mix and budget. We confirm back within one business day.

Confirm creative

Step 2

Send finished audio, or ask for in-house production. Standard spec is 30 seconds, MP3 or WAV at 44.1kHz.

Campaign airs

Step 3

Your spots run across the agreed dayparts, on the schedule confirmed at booking.

Proof of posting

Step 4

Run logs confirming every spot aired as booked are delivered within 7 working days of flight start.

Guaranteed delivery

Step 5

Any spot that does not air as scheduled is re-delivered at no extra cost.

Humber Wave Radio (106.9FM), answered

Is there a minimum commitment?

Yes, a minimum monthly guarantee of 112 plays at entry level.

What if a spot is missed?

Missed spots are re-delivered at no extra cost, with proof of posting within 7 working days.

Something specific to your campaign?Talk to a planner

Get your Humber Wave Radio (106.9FM) plan.

Send your dates, budget and creative status. You get back a quoted plan against current availability.